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Ernest Dichter (1907–1991)

Author of The Strategy of Desire (Classics in Communication and Mass Culture Series)

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Works by Ernest Dichter

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The Strategy of Desire (Classics in Communication and Mass Culture Series) 6 copies
How Hot a Manager Are You? 4 copies
Motivating Human Behavior 4 copies
Überzeugen, nicht verführen. Die Kunst, Menschen zu beeinflussen 3 copies
Neues Denken bringt neue Märkte 3 copies
Total Self-Knowledge 3 copies
The psychology of everyday living, 2 copies
Handbook of consumer motivations; the psychology of the world of objects 2 copies
Getting motivated by Ernest Dichter: The secret behind individual… 1 copy
Påvirkningens strategi : en bog om kunsten at overtale andre 1 copy
Das große Buch der Kaufmotive. 1 copy

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1907-08-14

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1991-11-21

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Austria

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