Suzy Kalter was born in Syracuse, New York and attended the University of Texas in Austin, where she received her B.A. in Russian history and language in 1969. She then moved to New York City, where she worked in advertising and public relations. In 1975, she married Michael Gershman, a writer and publicist, and the couple moved to Los Angeles. Suzy Gershman began working as a journalist for Time and People Magazines, and also appeared on television talk shows during the 1980s. The self-described "global-shopping goddess" wrote 16 Born to Shop travel guidebooks over the course of 26 years, beginning in 1986. They sold more than 4 million copies in half a dozen languages. She also contributed articles to newspapers such as the Los Angeles Times and The New York Times. In 2000, following her husband's death, Suzy Gershman moved to Paris and in 2004, published a memoir about her first year of widowhood, C'est la Vie.
She died at age 64 from cancer.