Jason Malinak

I found this book fairly useless past the chapter on financing. However, I did learn a great deal about what it takes to start a business. I think part of the bore for me was that I have already learned a lot about making online businesses succeed, and in fact, because this book was written five or so years ago, some of the information is a bit outdated. However, I made sure to stick it out in case there was additional information that I could tease out. What I found most useful was learning how to gain visibility on Etsy specifically. It was also helpful to read that third-party visibility is important (e.g. Facebook, Twitter, etc.), but I didn't feel like I was learning anything new for myself.… (more)