Malcolm McDonald

Author of Marketing Plans

Includes the names: Malcolm McDonald, Malcolm H.B. McDonald

Ratings statistics

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Title	Copies	Reviews	Ratings	Average	Median	Std. dev.
Marketing Plans	35		1	4.00	4.00
Marketing Plan in Colour (Chartered Institute of Marketing) (Chartered Institute of Marketing)	3		1	3.00	3.00
If You're So Brilliant...How Come You Don't Have a Marketing Plan? The Essential Guide to Marketing Planning (If You're	1		1	3.00	3.00
Retail Marketing Plans: How to prepare them, How to use them (Professional Development)	1		1	3.00	3.00
Marketing plans that work : targeting growth and profitability	2
Key Account Management, Second Edition: The Definitive Guide	3
Marketing Plans, Sixth Edition: How to prepare them, how to use them	7
Marketing plans for service businesses : a complete guide	3
Effective Industrial Selling	1
Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy	1
Marketing: A complete guide in pictures, Second Edition	1
Marketing Accountability: How to Measure Marketing Effectiveness	6
Marketing by Matrix: 100 Practical Ways to Improve Your Strategic and Tactical Marketing	2
Key Account Management: Learning Form Supplier & Customer Perspectives (Cim Professional) (Cim Professional)	2
Marketing: A Complete Guide	2
Market Segmentation: How to do it, how to profit from it	7
Selling Services and Products: A Pictorial Guide for Managers	1
The Marketing Plan	8
The New Marketing. Transforming the Corporate Future	2
How to Sell a Service: Guidelines for Effective Selling in a Service Business (Marketing S)	2
Strategic Marketing Planning: State-of-the-art Developments (Cranfield Management Research S.)	2
Creating A Company for Customers: How to Build and Lead a Market Driven Organization	1
Pocket Guide to the Marketing Plan	2
The Rich are with You Always	1
Marketing Plans That Work 2nd Edition	7
Never afraid to miss	1
Market Segmentation: A Step-by-step Approach to Creating Profitable Market Segments (Macmillan Business)	1
How to Sell a Service Guideline for Effective Selling (Marketing)	1
Marketing Plans: How to Prepare Them, How to Use Them (Marketing Series (London, England). Professional Development.)	1

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