Peter Morville is a writer, speaker, and consultant. His bestselling books include Information Architecture for the World Wide Web and Ambient Findability. His latest book, Search Patterns, will be published by O'Reilly Media in January 2010. He advises such clients as AT&T, Harvard, IBM, the Library of Congress, Microsoft, the National Cancer Institute, Vodafone, and the Weather Channel. His work on experience design and the future of search has been covered by Business Week, The Economist, Fortune, NPR, and The Wall Street Journal. Peter lives in Ann Arbor, Michigan with his wife, two daughters, and a dog named Knowsy.