FEBRUARY 2009 ONLINE MARKETING TIPS & TRICKS INSTRUCTOR: Mandy Roth and Michelle Pillow WHEN: Feb 2 to Feb 13 (6 lessons posted over two weeks) ONLINE WORKSHOP: Marketing on a Budget is a very real possibility especially if you know how to go about doing it. With today’s technology and the internet, it’s easier than ever to promote yourself and your book at a great price. With a little work on your end, you can spread the word. To prove that we’re all about helping authors, anyone who registers for this workshop will receive a static cover ad spot on the Raven for one month (dates assigned by owners). That right there means the class has paid for itself. Topics covered in this workshop: • Websites: Their importance, if you need one or not and ways to get one for a low cost. • Newsletters and personal author group: Establishing a place where your readers can be informed of new releases and coming soon material. • Online banner and cover ads: How to make your own to help cut cost. • Print promotions: Bookmarks, business cards and misc bulk material. • Blogs and blog touring: Getting started, interview tips and suggestions. • Social Networking sites: Myspace, facebook, etc. • Making a book video: Easy step by step guide. • Press Kit: What to assemble and how to make it assessable. About the Instructors: Award winning authors and promotional goddesses Mandy M Roth and Michelle M Pillow combined have over twenty five years experience in the world of marketing and know what it takes to promote a book. www.mandyroth.com www.michellepillow.com www.ravenhappyhour.com (michelle_pillow)
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