Subject: Consumers' preferences

Sub-subjects

Books under this subject

• Branded: The Buying and Selling of Teenagers by Alissa Quart (174 copies)
• The One to One Future (One to One) by Don Peppers (87 copies)
• The Clustered World : How We Live, What We Buy, and What It… by Michael J. Weiss (57 copies)
• Authenticity: What Consumers Really Want by James H. Gilmore (55 copies)
• No One Makes You Shop at Wal-Mart: The Surprising… by Thomas Slee (49 copies)
• The Clustering of America by Michael J. Weiss (49 copies)
• The One to One Fieldbook (One to One) by Don Peppers (31 copies)
• The One to One Manager: Real-World Lessons in Customer… by Don Peppers (21 copies)
• Hidden in Plain Sight: How to Find and Execute Your… by Erich Joachimsthaler (19 copies)
• Conquering Consumerspace: Marketing Strategies for a… by Michael R. Solomon (16 copies)
• Buy American: The Untold Story of Economic Nationalism by Dana Frank (15 copies)
• Billions: Selling to the New Chinese Consumer by Tom Doctoroff (11 copies)
• Notes on the Theory of Choice (Underground Classics in… by David M. Kreps (10 copies)
• Beyond Listening: Learning the Secret Language of Focus… by Bonnie Goebert (10 copies)
• Managing Customer Relationships: A Strategic Framework by Don Peppers (10 copies)
• Ethnography for Marketers: A Guide to Consumer Immersion by Hy Mariampolski (9 copies)
• Sex, Drink and Fast Cars by Stephen Bayley (8 copies)
• Why they buy : American consumers inside and out by Robert B. Settle (5 copies)
• Emotional branding ; the new paradigm for connecting brands… by Marc Gobé (5 copies)
• Snap, Crackle, and Popular Taste: The Illusion of Free… by Jeffrey Schrank (4 copies)
• Preference Pollution: How Markets Create the Desires We… by David George (4 copies)
• Emotional branding ; the new paradigm for connecting brands… by Marc Gobé (3 copies)
• By the numbers : using demographics and psychographics for… by Judith E. Nichols (2 copies)
• Stopwatch marketing : take charge of the time when your… by John Rosen (2 copies)
• New economy--new competition : the rise of the consumer? by David Asch (2 copies)
• Ten key customer insights : unlocking the mind of the… by Robert Schieffer (2 copies)
• Perceived quality : how consumers view stores and… by J. & Olson (Eds.) Jacoby J. C. (1 copies)