Click on a thumbnail to go to Google Books.
The E-Myth Revisited: Why Most Small Businesses Don't Work and What… (original 1995; edition 2004)
The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It by Michael E. Gerber (1995)
References to this work on external resources.
Wikipedia in English (1)
Amazon.com Amazon.com Review (ISBN 0887307280, Paperback)Michael Gerber's The E-Myth Revisited should be required listening for anyone thinking about starting a business or for those who have already taken that fateful step. The title refers to the author's belief that entrepreneurs--typically brimming with good but distracting ideas--make poor businesspeople. He establishes an incredibly organized and regimented plan, so that daily details are scripted, freeing the entrepreneur's mind to build the long-term success or failure of the business. You don't need an M.B.A. to understand or follow its directives; Gerber takes time to explain buzzwords and complex theories. Read in a clear and well-paced manner, listening to The-E Myth is like receiving advice from an old friend. --Sharon Griggins
(retrieved from Amazon Thu, 03 Jan 2013 19:14:16 -0500)
By identifying the 3 personality types in business and walking you through the life of a business from entrepreneurial infancy through adolescent growing pains to the mature perspective, the author teaches you how to grow your business in a predictable, productive way.
(summary from another edition)
Is this you?
Become a LibraryThing Author.