The Millionaire Messenger: Make a Difference and a Fortune Sharing Your…

Rating; 3.5 of 5

Inspirational without all the rah-rah fluff. Best part of the whole book? The Expert Signposts. They ask questions that lead to actionable answers. I'm probably the most motivated I've ever been after reading a "self-help" type book.

Having said that, Burchard does mention his Experts Academy A LOT. I'm sure this has to do with the psychology of selling and marketing but dang, for those of us who are savvy to such techniques, seeing the reference to EA over and over can get a little annoying. (Especially when most people reading The Millionaire Messenger probably found it by signing up at EA's site.)

Other than that, no complaints. Burchard gives actionable information and seems to genuinely like helping people become Millionaire Messengers. ( )

Brendon Burchard has boiled down everything a person needs to become an Expert. His step-by-step approach really appeals to my sense of needing to follow a plan. He not only shows you how to create content in your area of expertise but also provides a useful formula for making a good deal of money using this expertise. The steps are clear and informative and are followed by a series of questions that he calls Expert Signposts. They allow the reader to then define their own message and customer base upon them.

He also does a great job in inspiring the reader to Go for It! I am particularly fond of his chapter on Trusting Your Voice. It details how we all are unique and that the more we bring those qualities alive the more people are drawn to us as an Expert.

I highly recommend this book to anyone who wants to become an Expert presenter, writer, and seminar leader. ( )