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Google+ for Business: How Google's Social…
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Google+ for Business: How Google's Social Network Changes Everything

by Chris Brogan

Series: Que Biz-Tech

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This book is awful. Barely an intelligent thought in there. Even for someone who has never gone to Google+, or used it for more than 15 minutes, it's a waste of time since you could learn all told in the book in 15 minutes. For a decent book on Google and Google+, check out Jeff Jarvis' "What Would Google Do". There one learns something from a book riddled with intelligent and new ideas. ( )
  travelster | Aug 2, 2012 |
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Amazon.com Product Description (ISBN 0789749149, Paperback)

The Complete Business Guide to Google+, Today’s Hottest New Social Network!

Every week, millions more people sign up for Google+: Suddenly, it’s today’s hottest new social network. Google+ for Business reveals why Google+ offers business opportunities available nowhere else--and helps you grab those opportunities now, before your competitors do. Top social media professional speaker and business advisor Chris Brogan shows how to get great results fast, without wasting time--and without wasting a dime. Brogan guides you through using Google+ for promotion, customer service, community building, referrals, collaboration, and a whole lot more. You won’t just master innovative new tools like Circles and Hangouts: You’ll use them to generate more customers and more cash!

Make the right first moves after you’ve signed up for Google+
Take advantage of links between Google+ and Google search
Define the best Google+ strategy and tactics for your business
Create a business page that attracts new paying customers
Integrate Google+ into your current online/digital strategies
Learn how your customers are using Google+--and give them what they’re looking for
Use Circles to organize your contacts and interactions more effectively
Create Google+ posts that draw attention and spark conversations
Master warm selling on Google+
Build a simple, low-cost content strategy around Google+
Grow your audience and share others’ valuable content
Discover new ways to derive even more value from Google+

 

(retrieved from Amazon Thu, 12 Mar 2015 18:22:51 -0400)

(see all 2 descriptions)

Top social media consultant and Google+ early adopter Chris Brogan shows business people how to leverage its immense potential before their competitors even realize it's there.

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Penguin Australia

An edition of this book was published by Penguin Australia.

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