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Loading... The Internet Strategy Handbookby Mary J. Cronin
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From the author of Doing Business on the Internet, this text examines the impact of the Internet and the World Wide Web on business strategy and core applications within companies and demonstrates how companies can gain a competitive advantage from their Internet connections. The author presents the Internet experiences of six Fortune 500 companies through real-world examples of Digital, Dow Jones Information Systems, Genentech, Lockheed, Millipore Corporation and Schlumberger. No library descriptions found. |
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Google Books — Loading... GenresMelvil Decimal System (DDC)025.06Information Library and Information Sciences Library and Archival Science Internet and Information Resources By SubjectLC ClassificationRatingAverage:
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