Amazon.com Product Description (ISBN 0534356117, Hardcover)

Often imitated, never duplicated! There is simply no other textbook that is so effective in getting students excited about and involved with psychology. Students describe Plotnik's writing style as "cliff-hanging"-- they want to keep reading to find out more! But Plotnik's book is far more than just a good read--it is also a book written by a teacher committed to helping students master the material. From the side-by-side visual summaries to the concept reviews and summaries, Plotnik's text is designed throughout for student mastery.

Web resources and CD-ROM activities are listed in every module! In many of today's psychology classrooms, the printed page is just the beginning! In this exciting new Fifth Edition, Plotnik includes "Links to Learning" at the end of every module that launch students into whole new worlds of interactive learning and exploration. Using the URLs provided, students can take online quizzes on the Web or explore a wide range of exciting and content-rich, psychology-related Web Sites.

In this new edition, Rod Plotnik has rewritten, redesigned, and updated his groundbreaking book and its illustrations on a page-by-page basis to offer professors and students a book that works on every level. It is visually exciting and easy to learn from. It captures the excitement of research in the discipline and makes learning fun for the students without sacrificing depth of coverage. And it has been brought completely up-to-date with new research in every module, including references from 1996, 1997, and 1998.