The retail sector has burst beyond the quaint confines of the corner shop.
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We've all been 'had'. But we may not realise how often. The best persuaders know how to change your mind without you ever finding out. Subliminal Tactics are being used today.
We know what you want: How they change your mind. is a handbook for locating the hidden messages that bombard us every day. Now you can find out the new techniques that corporations are using to make subconscious approaches without consent. It exposes five major zones where consumers are being confronted: In the retail context, at public events, through information media, personal friendships, and the personal computer.
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"This book reveals the current tactics that corporations and governments are using to make secret approaches in five major areas of our lives. For the first time, this illustrated guide presents the full range of techniques that are being used in the battle for your mind - bringing together research from hundreds of different sources."--BOOK JACKET.… (more)