Ken Davis was asked very often for his silver bullet or secret ingredient for delivering an effective speech or presentation. He drafted the first version back in 1991, got famous for conferences and training on this topic. Now, a revised and revamped version of Secrets of Dynamic Communication, aimed at both beginners and experienced presenters is a guideline for presentations of all kinds, whether it’s your next sales pitch, Sunday’s sermon or conference slot. is a practical and effective handbook for powerful presentations of all kinds. The first half is an elaboration on the SCORRE acronym for the preparation phase. With a Subject, Central theme and Objective you’ll get the focus on the reason behind and what you’re trying to convey in your presentation. You have to select, narrow your focus and really spend time on preparation. With a solid Rationale and Resources you build your presentation structure and add examples, illustrations and evidence to it. With an on-going Evaluation you make sure you stay on track and learn from experience.
The second part of the book is devoted to the delivery of the presentation. All kinds of important aspects that can support or break your performance are highlighted: from your cloths and body language to the lighting and sound system. Time management and humor and involvement of your audience both during the presentation and afterwards are described. Apart from the mics and lights Davis stays away from presentation software or the use of modern technology / social media in presenting. First things first: the skill set of presenting, which seems to have a timeless character. ( )