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Successful Special Events (Aspen's Fund…

Successful Special Events (Aspen's Fund Raising Series for the 21st…

by Barbara Levy

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Amazon.com Product Description (ISBN 0834209357, Paperback)

Special events can be the backbone of a nonprofit fund-raising program; they're also very hard work. A successful and cost-effective event t akes a great deal of planning, coordination, and effort. Successful Sp ecial Events: Planning, Hosting and Evaluating provides the guidance n ecessary to efficiently plan, implement, and evaluate such an event. Y ou'll discover how to establish your primary goal, the importance of m arket identification, special event opportunity ratings, setting goals, and the barriers to planning a successful special event.

(retrieved from Amazon Thu, 12 Mar 2015 18:12:02 -0400)

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