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Aftersales Management: Creating a Successful Aftersales Strategy to Reduce…
by David Brock
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Amazon.com Product Description (ISBN 0749456418, Hardcover)
Aftersales Management explores in detail the immense amount of money wasted in the retail industry every year on badly managed after sales processes, and looks at how to precent this happening. What happens after a sale if problems occur? How are they handled, and what processes can be applied to make sure that they are dealt with cost effectively for the company, while at the same time improving customer service and increasing sales?
(retrieved from Amazon Sat, 25 Jan 2014 13:13:35 -0500)
Every year large sums of money are wasted by the retail industry on badly managed after sales processes. Aftersales Management shows how to create much stronger customer service with very little additional cost. It explores what customers want, what sales people want, and how these points interface with the rest of a retailer?s company. It also discusses implementation, explaining how to manage key stakeholders both within the business (the various business functions and departments) and outside (such as manufacturers and suppliers).
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