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No Nonsense No Gimmick Guide to Marketing…

No Nonsense No Gimmick Guide to Marketing Your Book: How to Sell More…

by Eric Beebe

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Recently added byCarl_Alves, goudsward

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As an author, I have read a variety of books on book marketing and publishing. Eric Beebe’s No Nonsense No Gimmick Guide to Marketing Your Book definitely stands out at the top of the list. I found that his book was easy to read and relate to. Most writers don’t have a marketing background, and I thought this book plays well to that audience. The book is divided up into a variety of sections, and Beebe breaks down the aspects of what a writer needs to know quite well. It’s well organized and logical in its progression. The writing is clean and professional.

One thing that I enjoyed is that it really plays well to the current landscape of publishing, especially how it affects self-published and Indie authors. If you fall into that category, then this is a book that you will want to read. I like how things were explained and I felt that there were some elements of it that I could incorporate into my own marketing plan. Even if you’re not business or marketing savvy, there are things that you can take away from this book. For writers out there of all stripes, you should check out this book. I am glad that I did.

Carl Alves - author of Reconquest: Mother Earth ( )
  Carl_Alves | Aug 8, 2015 |
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Amazon.com Product Description (ISBN 0692309527, Paperback)

Easy to understand introduction to the basics of book marketing, building a foundation with the fundamentals of marketing:
product (your book),
people (your readers),
price (what's it worth to your reader?),
place (where can I buy your book?), and
promotion (how do you tell your readers the book is out there?).

Invaluable timeless information at your finger tip. These aren't just some ideas the author thought up, these are time tested concepts that can adapt to any situation.

Whether you are self-published or with a small press, you know marketing your book can be a challenge. This challenge is made even for difficult by the snake oil salesmen pushing their latest gimmick to sell more books through an overpriced and likely recycled eBook.

There are many books out there that claim to have the “secret” to extraordinary sales numbers for self-published and small press authors. These books provide the latest gimmick and usually the only person selling an extraordinary number of books is the author of the gimmick book. The challenge is that these books deal with an environmental situation, taking advantage of something fleeting, something few, if any people can control.

This book uses the time proven principles of marketing to help the reader understand the marketing process and how to use these concepts to sell more books. That’s not to say the ideas in this book are outdated and obsolete, not at all. The principles of marketing are the foundation of these methods, not the methods themselves. What sold a book in 1975 is unlikely to sell a book in 2015, but the basic concepts are rooted in the same principles. Make sense? If not, it will soon enough.

(retrieved from Amazon Thu, 12 Mar 2015 18:15:11 -0400)

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