Raving Fans: A Revolutionary Approach To Customer Service

I heard about this book a while back and I felt fortunate when I was able to purchase it used. Several times I had attempted to read it but could not get into to it. When forced to do a big clean up and get rid of access books I flipped through this, one last time. It was just printed text; nothing got my eye until I saw a shield at the top of a page.
So that's how chapter heading are handled in this book. Flipping through the pages trying to see what the various subdivisions of the book were I came to another shield, this one at the bottom of the page. It arrested my attention; for it read: DECIDE WHAT YOU WANT. Well obviously this had piqued my curiosity so I sat down a read this rather short book from start to finish. It's a story! I was expecting a textbook. But it in away it was that too. What really caught my attention was the fairy godmother who played golf. What I liked most about the book was the way its ideas were presented in story format so that they really stuck in my mind for me to mull over and over. The subject matter so states the subtitle is customer service. Now that's something we all deal with every day, whether its serving in the library, working in a professional office, a retail estabishment or meeting the needs of friends and family.
This fast easy read will inspire and entertain you. And the key concepts that you will learn from reading this will most certainly help you in what ever capacity you serve. ( )

Ein Muß für Verkaufs- u. Dienstleistungsprofis: Dieses Buch öffnet auf amüsante Weise die Augen für das "Wie" zum Aufbau einer optimalen Kundenbeziehung. Der Unterschied zwischen Kundenbegeisterung und Kundenzufriedenheit kann heute Verkaufs- und Dienstleistungsanbieter existentiell betreffen. Eine Investition in den Kauf dieses Buches ist eine, die nicht weh tut - sich aber auszahlt.

A revolutionary idea in today's economy...it's not enough to have satisfied customers, you must have raving fans. Told with whimsy of a world hard to imagine now with customer service being almost nonexistent. Nice to pretend, though. ( )

not that impressed. Just lots of words to say take the best care of the customer that you can

It's a compact read and definitely worth that time - also quite entertaining. First, decide what you want. Then discover what your customers want (and deliver it, sometimes having to tell some it's not a fit). Finally, add to the experience in small increments, executing well on one step before reaching further. ( )