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Wikinomics: How Mass Collaboration Changes Everything (original 2006; edition 2010)

by Don Tapscott, Anthony D. Williams

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2,344392,682 (3.57)11
Member:COMM503
Title:Wikinomics: How Mass Collaboration Changes Everything
Authors:Don Tapscott
Other authors:Anthony D. Williams
Info:Portfolio Trade (2010), Edition: Expanded, Paperback, 368 pages
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Wikinomics: How Mass Collaboration Changes Everything by Don Tapscott (2006)

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English (33)  Italian (3)  Spanish (2)  French (1)  All (39)
Showing 1-5 of 33 (next | show all)
3 ( )
  ronchan | Nov 14, 2016 |
Um clássico e de alguma forma uma leitura importante para quem queira aprofundar e empreender no contexto do negócio digital.

O tempo tornou entretanto, a sua leitura algo datada
  lbgouveia | May 17, 2016 |
“The monolithic, self-contained, inwardly focused corporation is dying" -- is the gist of this enjoyable book. However, it's not just all about the old-guard's eschaton; /Wikinomics/ is primarily about the new type of corporation taking over the world. To wit:

"Regardless of the industry you compete in, or whether your firm is large or small, internal capabilities and a handful of pre-web partnerships are not sufficient to meet the market’s expectations for growth and innovation. Winning companies today have open and porous boundaries, and compete by reaching outside their walls to harness external knowledge, resources and capabilities. They’re like a hub for innovation, and a magnet for uniquely qualified minds. They focus their internal staff on value integration and orchestration, and treat the world as their R&D department. All of this adds up to a new kind of collaborative enterprise. An ecosystem of peers that is constantly shaping and re-shaping clusters of knowledge and capability to compete on an international basis.”

Forget about the Age of Aquarius; this is the new Age of Mass Collaboration.

“The new age of mass collaboration will no doubt seem complex and uncertain. And it’s true that collaboration and openness are more art than science. Leaders must prepare their collaborative minds and companies will need unique capabilities to work in collaborative environments. Capabilities to develop new kinds of relationships, sense important developments, add value, and turn nascent network knowledge into compelling value, are becoming the bread and butter of wealth creation and success.”

Second Life, Google, Amazon, Gold Corp: all are companies that follow this new, exciting business model. If you want to read something stimulating and visionary, read /Wikinomics/. ( )
  evamat72 | Mar 31, 2016 |
I'd been looking forward to reading this but compared to other books in this genre, it's largely a rehash -- and not even a very good one. Groundswell, for one, pulls this type of writing off better. ( )
  thebradking | Feb 22, 2014 |
Import 11_28_09
  opus57 | Apr 9, 2013 |
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» Add other authors (46 possible)

Author nameRoleType of authorWork?Status
Don Tapscottprimary authorall editionscalculated
Williams, Anthony D.main authorall editionsconfirmed
Andújar Moreno, GemmaTranslatormain authorsome editionsconfirmed
Cypryanski, Piotr. Tl.Translatormain authorsome editionsconfirmed
Dierlamm, HelmutTranslatormain authorsome editionsconfirmed
Oomis, CarryTranslatormain authorsome editionsconfirmed
Schäfer, UrselTranslatormain authorsome editionsconfirmed
Sklar, AlanNarratormain authorsome editionsconfirmed
Vegetti, MatteoTranslatormain authorsome editionsconfirmed
Vogler, WolfgangNarratormain authorsome editionsconfirmed
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We dedicate this book to our children, Alex and Niki Tapscott and Immanuel Williams. We hope that it helps our generation open up the economy to yours.
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Throughout history corporations have organized themselves according to strict hierarchical lines of authority.
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In just the last few years, in one of the most profound changes of our time, traditional collaboration--in a meeting room, a conferencec all, even a convention center--has been superseded by collaborations on an astronomical scale. Today, encyclopedias, jetliners, operating systems, mutual funds, and many other items are being created by teams numbering in the thousands or even millions. Flickr, Second Life, YouTube, and other thriving online communities transcend social networking to pioneer a new form of collaborative production. While some leaders fear the heaving growth of these massive online communities, Wikinomics shows this fear is folly. Smart firms can harness collective capability and genius to spur innovation, growth, and success. Mature companies can cultivate nimble, trust-based relationships with external collaborators to form vibrant business ecosystems. Wikinomics challenges our most deeply-rooted assumptions about business and aims to be a road map for doing business in the 21st century.--From publisher description.… (more)

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