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Loading... Send: The Essential Guide to Email for Office and Homeby David Shipley
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will love Sign up for LibraryThing to find out whether you'll like this book. Send: The Essential Guide to Email for Office and Home is one of those books that belongs on the bookshelf in every home. Within the pages we have the introduction - a real eye opener - in which we learn why we email so badly. This is followed by seven chapters titled: When Should We Email?, The Anatomy of an Email, How to Write (the Perfect) Email, The Six Essential Types of Email, The Emotional Email, The Email That Can Land You in Jail, and last but not least, S.E.N.D. Each of these chapters holds a wealth of information to guide the reader through the perils of emailing. In When Should We Email we are shown when it is appropriate to send an email and when we should use the alternative means of communication such as phone, instant message, letter (yes, surprisingly some people do still use these) and so on. In The Anatomy of an Email, we learn how to correctly put together an email and address it to the right people. It sounds simple right? I actually learned a great deal from this section and I loved that it teaches the correct use of the CC and BCC fields. How to Write (the Perfect) Email deals with grammar, punctuation (probably my biggest flaw if I am honest), paragraphs, emoticons and more. In The Six Essential Types of Email we are shown how to better express ourselves when sending emails dealing with Requests, Answers, Informative emails, Emails of Thanks, Emails of Apologies and lastly, Socialising Emails. The Emotional Email is probably my favourite chapter. Cyberspace can be a challenge to communicate within. There are no tones of voice or facial expressions to guide us in understanding the intention of words directed at us. When things get emotional, things can spiral out of control at an extremely fast rate. The Emotional Email helps us to discover how to prevent this from happening. The Email That Can Land You in Jail covers the many things you can do to protect yourself while using email. Changing subject lines, being specific in email (none of those "Can we talk about that thing" comments), keeping emails that shouldn't be kept, sharing emails that shouldn't be shared, and so on. Lastly, in S.E.N.D we are taught how to use that simply phrase to perform a mental checklist on our email before we use the send button, a process that will save you from many embarrassing or inappropriate moments. This is a great book that everyone should read. Whether you have been dealing with email for a very short time, or a great number of years, I would be surprised if this book didn't teach you something new. It is written in a very clear and concise manner and is extremely easy to understand, regardless of your computer literacy level. I highly recommend this book. My only regret is that this book didn't come out around 10 years ago. I could have saved myself from so many embarrassments. *grins*. Also check out the book's website at http://www.thinkbeforeyousend.com/ (they have a hall of shame for bad emails which is pretty funny!). In their book Send, Shipley and Schwalbe pick apart email as a communication medium, including deciding when it is appropriate and how to use it productively. They also examine email anatomy and provide tips for how to compose more effective messages. While it was fairly comprehensive, as a seasoned email user I didn’t find very much new information that I didn’t already know or hadn’t already figured out myself. One good point that struck me, however, was the section on Cc:ing and the phenomenon where the more people copied on a request for action, the less likely any one of them is going to act. I’ll be keeping that in mind! As simple and effective as email can be, it's often misused. For the experienced emailer, this book can help you use Cc, Bcc, subject lines, and Out-of-Office Assistants more effectively. For the beginner emailer, this book explains the basics such as what Cc and Bcc does, what to put in the subject line, and what ALL CAPS really says to your reader. This is must read for anyone who sends or reads emails. Send covers is the ubiquity of email and some of the temptations of using it for everything. The authors provide a pretty good rationale for avoiding the use of email in a lot of situations. Email has lots of drawbacks. It often lacks context. It’s easy and so often unnecessary. It provides a record of what you wrote. But even while originals of what you wrote may exist, others can alter what you’ve written (intentionally or otherwise) and misrepresent you. (Full review at my blog) 0.136 seconds to build listing
Amazon.com (ISBN 0307263649, Hardcover)An April 2007 Significant 7 Editors' Pick: Funny, engaging, and oh-so-practical, Send is the ultimate etiquette handbook for email, making David Shipley and Will Schwalbe the "Miss Manners" resource for the digital age. Full of practical insights, Send is an invaluable resource for anyone who uses email, and is guaranteed to help you "think before you click." We are not the only fans of this important book. We asked psychologist, science journalist, and bestselling author Daniel Goleman to read Send and give us his take. Check out his exclusive guest review below. --Daphne Durham
Guest Reviewer: Daniel Goleman Daniel Goleman is an internationally known psychologist who lectures frequently to professional groups, business audiences, and on college campuses, and is the author of many bestselling books, including Emotional Intelligence and most recently, Social Intelligence. Poor Michael Brown. During the darkest days of the Hurricane Katrina debacle, Brown, then director of FEMA, the agency that so badly bungled the rescue efforts, sent this email: "Are you proud of me? Can I quit now? Can I go home?" Emails can come back to haunt us--any of us. Few among us have mastered this medium, and only slowly are we realizing its dangers. From the earliest days of email people "flamed", sending off irritating or otherwise annoying messages. One explanation for the failure to inhibit our more unruly impulses online is a mismatch between the screen we stare at as we email, and the cues the social circuits of the brain use to navigate us through an interaction effectively: on email there is no tone of voice, no facial expression. When we talk to someone on the phone or face-to-face these circuits would ordinarily squelch impulses that will seem "off." Lacking these crucial cues, flaming occurs. It's not just flaming--I've sent my fair share of emails that were, in retrospect, embarrassing, too familiar or formal, or otherwise wrong in tone. Email invites these lapses in social intelligence in part because the social brain flies blind. In the absence of the other person's real-time emotional signals we need to take a moment to shift from focusing on our own feelings and thoughts, and intentionally focus on the other person, even in absentia, and consider, How might this message come across? The peril of being off-key is amplified by the temptation to hit SEND prematurely: before we've thought it over and had a chance to ease up on that too-stiff tone, drop that bit of sarcasm, and remember to ask about the kids. In the old days of letter writing--a dying art--we had plenty of time to rewrite before sealing the envelope, and so flaming letters were far more rare than red-hot emails. And so the brave new world of email could benefit from a civilizing force, a voice that articulates the ground rules online. Enter Send: The Essential Guide to Email for Office and Home, a new book by David Shipley (an old friend of mine) and Will Schwalbe. Send not only articulates the way to win--or keep--friends online, but offers practical tips on both email etiquette and on the writing style most suitable. In this witty and wise book Shipley and Schwalbe give essential guidance on vital matters like the politics of using Cc (nobody likes to be left out); when to just reply and when to "Reply All"; the danger of the URGENT subject (too many and you cry wolf); fine-tuning your greetings to fit the relationship (if you use the wrong one, you can lose them at hello); how best to apologize online (put the word 'sorry' in the subject or else the email may never be read). But Send is far more than Miss Manners for the Web; it's brimming with fascinating insights. For example, now that email has become the way we talk, showing up in person has added impact as the ultimate compliment, signifying that the person, meeting or project has special importance for you. Years ago a slim volume by Strunk and White, The Elements of Style, laid out the ground rules for good writing; the book became a bible for authors, widely known just as "Strunk and White." Send should make Shipley and Schwalbe the "Strunk and White" for the Web. --Daniel Goleman (www.danielgoleman.info) (retrieved from Amazon Fri, 24 Apr 2009 07:58:23 -0400) The first test round has been closed. Visit the Open Shelves Classification group for details. |
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The basic message of the book is “Think before you send”. Email should be simple, it should be effective, it should be necessary, and it should get something done. This book organizes some of the things you already know, and raises other issues that you may or may not have instinctively done up to now. Like so many other things, a bit of thinking and discipline can transform your email from a dull knife into a sharp and effective blade for getting things done; I’d recommend Send as a whetstone for your email habits. (