A good motivational book. To me very psychological in his examining quitting. I highly recommend this book for online marketers. I feel his advice is very straight forward and simple. It's important to think long term. ( )

Basically, the message of the book is to know when to push forward, even though the time is tough, for better rewards or cut your losses because its not worth it. It was an easy read, but I thought it was just "eh" overall. ( )

Interesting book. The most important line is something like.....'Write down what would make you quit something when you start out....then look at it later to decide'
Otherwise, this stuff is still hard to figure out. ( )

While this book was an easy read, quick and to the point with the main message (quit when it's right to quit) I honestly was confused about how to really distinguish between the so-called dip, the cul-de-sac, and the cliff with regard to jobs. Becasue of that, I can only call it lightweight advice at best.

The Dip is exactly what it says it is: a little book that tells you when to quit... and when not to quit. Marketing extraordinaire Seth Godin has produced yet another treatise on seemingly obvious (but often-overlooked) principles of marketing, job hunting and just about anything else that has to do with influencing others. This is a quick read that drives its point home and then allows you the time to move on to other things - like applying your newfound knowledge to make way for a better path in life!

My best summary for this book is "clinically useful". I'm not sure this book will warrant purchase for your private collection as a repeat reference. However, The Dip is definitely worth a visit to your local library or an extended dalliance at the bookstore. ( )