|
Loading... The Myths of Innovationby Scott Berkun
This book repeated much of the advice I've seen in other books. I found the writing a bit dry and Aristolean (a bunch of lists). I liked that the book didn't try to stretch any further than it needed to be (~150 pages) On my copy, beneath the dust jacket, the spine text goes from the bottom up, as on German books. Is this standard? The author gave a presentation at Google which is available online at http://www.youtube.com/watch?v=rOkGaj... Loved this book. Full review here This book gives you a firm grounding in the challenges that you will face as an innovator. Challenges will come form the misconceptions you have about how things will proceed AND from how other people will challenge you. I liked the chapter "Good ideas are hard to fine", it really opened me up to new ways of thinking, sometimes it's as simple as being more observant. Also the chapter "Problems and solutions" is one of my favorite topics. It reinforces the importance of context when talking about a problem. |
|
"Discovering problems actually requires just as much creativity as discovering solutions. There are many ways to look at any problem, and realizing a problem is often the first step toward a creative solution."
My only problem with the book is my misunderstanding of what it was about. It's clearly called the Myths of Innovation, but I expected it to talk about how to innovate. (