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99 francs by Frédéric Beigbeder
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English (3)  French (2)  German (1)  Catalan (1)  Dutch (1)  All languages (8)
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Cette satire de la société de consommation et du 'marketing' est un 'must' pour tout lecteur engagé et curieux des phénomènes de société moderne. Plus qu'un roman, le ton est incisif, argumentatif et les personnages surréalistes font de ce livre une bonne provocation. Le format des chapîtres est aléatoire, entrecoupé de vrais/fausses pubs - tout ce qu'il faut pour nous, pauvres lecteurs, qui de plus en plus souffrons de manque d'attention avec le matraquage médiatique, auditif et visuel des pubs et émissions de télé-réalité. Ce livre fait l'effet d'une douche froide, qui réveille notre (in)conscient collectif. Comme je dis, c'est un 'must'. ( )
  soniaandree | Oct 22, 2009 |
The beginning of the book is interesting, a side view of the advertising agency and their customer... The consumer society where we live together and where advertising is often propaganda polluting the mind. The plot of the story is small very small... ( )
  adulau | Oct 7, 2007 |
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Amazon.com Product Description (ISBN 0330413368, Paperback)

Octave seems to have everything going for him: a good mind, a great job in advertising, a lavish apartment, girls, and a cocaine habit he can afford. But it soon becomes clear that he also has a serious problem with his life. From the moment when he storms out of the offices of a lucrative client after daubing the word 'pigs' all over the walls with his own blood things begin to spiral dangerously out of control. 'The top men in advertising? They've already started the third world war', he claims. This belief inevitably spurs him on from violent words to violent deeds, stopping at nothing-not even murder. Beigbeder plays the investigative journalist and the philosopher as much as the novelist, and gives us the confessions of a disillusioned child of the millenium. Half fiction, half diatribe, there's also a great deal of brilliant humour and hilarity in this expose of advertising and universal consumerism. An explosive subject and one of the most caustic authors of his generation make £9.99 a truly unforgettable read.

(retrieved from Amazon Fri, 24 Apr 2009 07:57:53 -0400)

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