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The Agile Manager's Guide to Customer Focused Selling

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The best salespeople provide solutions that build trust and credibility, rather than relying on tricks and manipulation. This guide explains how to create that trust, as well as how to conduct customer-focused interviews, deliver outstanding proposals, handle objections, and negotiate win-win agreements. A focus on "buying" the salesperson rather than the product sets this book apart.… (more)
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Title:The Agile Manager's Guide to Customer Focused Selling
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Info:Gemini Books, Paperback
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The Agile Manager's Guide to Customer Focused Selling by Len D'Innocenzo

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Len D'Innocenzoprimary authorall editionscalculated
Cullen, Jackmain authorall editionsconfirmed

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The best salespeople provide solutions that build trust and credibility, rather than relying on tricks and manipulation. This guide explains how to create that trust, as well as how to conduct customer-focused interviews, deliver outstanding proposals, handle objections, and negotiate win-win agreements. A focus on "buying" the salesperson rather than the product sets this book apart.

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