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Loading... The Myth of Excellence: Why Great Companies Never Try to Be the Best at Everythingby Fred Crawford
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Explaining why universal excellence can be a mistake in the business world, the authors argue that a corporation should focus its resources and energy on targeted goals in order to dominate in one important area. No library descriptions found. |
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Google Books — Loading... GenresMelvil Decimal System (DDC)658.8Technology Management and auxiliary services Management Of MarketingLC ClassificationRatingAverage:
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