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A History of Mass Communication: Six…
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A History of Mass Communication: Six Information Revolutions

by Irving Fang PhD

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Not a very inspiring book. Had a few interesting moments, but I found it hard to slog thru. It is aimed at college freshman, or maybe even Senior High. He's got a very weird concept of The Toolshed Home that seems contrived to me. It does have a couple of references I'd like to follow up on, and it has an excellent time line. ( )
  jaygheiser | Jul 27, 2008 |
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Amazon.com Product Description (ISBN 0240802543, Paperback)

This exciting new text traces the common themes in the long and complex history of mass communication. It shows how the means of communicating grew out of their eras, how they developed, how they influenced the societies of those eras, and how they have continued to exert their influence upon subsequent generations. The book is divided into six periods which are identified as 'Information Revolutions' writing, printing, mass media, entertainment, the 'toolshed' (which we call 'home' now), and the Information Highway.



In looking at the ways in which the tools of communication have influenced and been influenced by social change, A History of Mass Communication provides students of media and journalism with a strong sense of the way their chosen field affects how society functions. Providing a broad-based approach to media history, Dr. Fang encourages the reader to take a careful look at where our culture is headed through the tools we use to communicate with one another.

A History of Mass Communication is not only the most current text on communication history, but also an invaluable resource for anyone interested in how methods of communication affect society.

(retrieved from Amazon Thu, 12 Mar 2015 18:04:37 -0400)

A History of Mass Communication traces the common themes in the long and complex history of mass communication. It shows how the means of communicating grew out of their eras, how they developed, how they influenced the societies of those eras, and how they have continued to exert their influence upon subsequent generations. The book is divided into six periods which are identified as 'Information Revolutions' writing, printing, mass media, entertainment, the 'toolshed' (which we call 'home' now), and the Information Highway.--From publisher's description.… (more)

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