Amazon.com Product Description (ISBN 0131531182, Hardcover)
Discover the attributes of the 25 greatest business leaders and how they can enhance your own leadership. Two of the world's leaders in business knowledge and insight come together to select and profile the 25 most influential businesspeople of the past quarter century. The team: Nightly Business Report, the United States' #1 daily TV business news program, and Knowledge@Wharton, The Wharton School's online journal of research and business analysis. The book's incisive profiles show exactly how each business leader became so influential. They teach lessons you can use to discover, refine, and nurture your own leadership style -- and gain powerful influence in your own career. You'll gain new insights into familiar faces (Jack Welch, Lou Gerstner, Bill Gates). But you'll also gain greater appreciation for less heralded individuals -- from Mary Kay's Mary Kay Ash to Mohammed Yunus, whose 'microlending' revolution is helping millions of poor people around the world transform themselves into entrepreneurs. The full list: Andy Grove; Bill Gates; John Bogle; Steve Jobs; Warren Buffett; Herb Kelleher; Sam Walton; Jack Welch; Jeff Bezos; Mary Kay Ash; Michael Dell; Peter Drucker; Alan Greenspan; Oprah Winfrey; George Soros; James Burke; Lee Iacocca; Peter Lynch; Frederick Smith; Mohammed Yunus; Ted Turner; Lou Gerstner; Charles Schwab; Richard Branson; and William George. No other book offers this much actionable insight into this many extraordinary business leaders.
(retrieved from Amazon Mon, 25 Apr 2011 12:41:58 -0400)
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Wikipedia in English
1
Lasting Leadership.
It is an ephemeral concept. While most of us when we see it demonstrated, few of us can articulate its attributes. Leaders are not alike; they demonstrate varied styles.
In Lasting Leadership, the Nightly Business report and Knowledge@Wharton team up to identify eight qualities of leadership:
• Building a strong corporate culture.
• Truth telling.
• Uncovering and catering to under-served markets.
• Spotting to spot winners and trends before their competitors.
• Building competitive advantage using price.
• Building and managing a brand.
• Being fast learners.
• Managing risk.
Using case studies and profiles of 25 business leaders, the book explores the theme of lasting leadership in ten chapters. What emerges is a fascinating portrait. No one leader demonstrates all of the attributes. Yet each has the ability to capitalize on their individual strengths while emulating others to navigate their organization’s challenges.
The book is insightful and well-written. As interesting a read as it was, I finished it wishing I could be exposed to each of the leader’s thoughts on the subject. While a portrait written by a competent freelance writer satisfies, nothing beats studying at a master’s knee. (