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""Wild Wild Web"" -- A Site Builder Network Trail Guide presents a general overview of the trials and tribulations of web developers and just what made the survivors successful -- all tied together with the traditional ""old west"" theme of conquering a new frontier. By leveraging the real-world experiences of Level 3 Site Builder Network members, the book presents a complete and authentic picture of Internet development. Topics covered include: -- Making a living -- making money on the Web -- Deadman's Gulch -- pitfalls to avoid -- Dynamic Revolution -- multimedia on the Web -- History of the Web -- The global appeal and reach of the Internet -- On-line communities