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The Science of Fear: Why We Fear the Things We Shouldn’t— and Put…
Amazon.com Product Description (ISBN 0525950621, Hardcover)
A timely and entertaining psychological look at why we're afraid and what to do about it
From terror attacks to bursting real estate bubbles, from crystal meth epidemics to online sexual predators and poisonous toys from China, our list of fears seems to be exploding. Yet we are the safest and healthiest humans in history. Why are we so worried?
The Science of Fear is an introduction to the new brain science of risk, dissecting the fears that misguide and manipulate us every day. Award-winning journalist Daniel Gardner demonstrates how irrational fear springs from the ways humans miscalculate risks based on our hunter-gatherer brains. With the exclusive cooperation of risk-science pioneer Paul Slovic and other leading experts, Gardner reveals how our "gut" reactions lead us astray. Understanding our irrational fears frees us from political and corporate manipulation, and makes our choices better, and our lives braver.
(retrieved from Amazon Mon, 30 Sep 2013 13:45:37 -0400)
A fascinating insight into the peculiar and devastating nature of human fear, while training the reader to be ever wary of misleading media announcements.
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