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Housing for Niche Markets by Jo Allen Gause

Housing for Niche Markets

by Jo Allen Gause

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Amazon.com Product Description (ISBN 0874209420, Hardcover)

Gain a competitive edge by identifying new market niches and designing and developing housing for them. This new book explains how changing demographics, lifestyles, and preferences are turning the old predictable housing models upside down, and what it takes to attract these new market segments. Case studies describe the success strategies that others have used to develop housing for particular income, age, and lifestyle niches. Illustrated in full color throughout.

(retrieved from Amazon Thu, 12 Mar 2015 18:19:54 -0400)

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