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The Internationalization of Small to Medium Enterprises: The Interstratos…
by Rik Donckels
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Amazon.com Product Description (ISBN 0415133335, Hardcover)The Internationalization of Small to Medium Enterprizes uses information from annual surveys of companies in Europe during the period spanning the formation of a single European market.
It addresses issues affecting small businesses such as marketing, entrepreneurship, export strategies and the single market, on an international basis. The book also contains detailed case studies of individual countries including The Netherlands, Finland, Switzerland and the UK.
(retrieved from Amazon Thu, 12 Mar 2015 18:15:30 -0400)
This book uses information from annual surveys of companies in Europe during the formation of a single European market and addresses issues affecting small business such as marketing, entrepreneurship, export strategies.
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