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Anatomy of a Business Plan: The Step-by-Step Guide to Building a Business… (edition 2008)
by Linda Pinson
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Amazon.com Product Description (ISBN 0793146003, Paperback)The carefully written, well-thought-out business plan fell out of fashion in the dot-com craze, but in the year following the technology stock market crash it has become apparent that this basic building block of business is an entrepreneur's best friend.
Award-winning author and business planning expert Linda Pinson has updated the book that has helped over 1 million businesses get up and running. Both new and established businesses will benefit from Anatomy of a Business Plan's mix of time-tested planning strategies and an entirely new chapter on marketing techniques.
(retrieved from Amazon Mon, 30 Sep 2013 13:49:30 -0400)
The classic work, revised to reflect the latest online and printed financial and marketing resources and current business plan practices.
(summary from another edition)
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