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The Qualcomm Equation: How a Fledgling Telecom Company Forged a New Path…
by Dave Mock
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Amazon.com Product Description (ISBN 0814408184, Hardcover)How did a small, unknown company like Qualcomm manage to storm the wireless industry and grow into a multibillion dollar powerhouse in less than a decade? The Qualcomm Equation provides an in-depth look at Qualcomm's business model, as well as chronicling the exciting early history of the company. Readers will gain insight into the methods Qualcomm used to license a growing list of patents for profit, and learn from the key business strategies that enabled Qualcomm to leapfrog the competition.
(retrieved from Amazon Thu, 12 Mar 2015 18:20:46 -0400)
If you¿?¿re a Qualcomm customer or stockholder, or in fact if you have a stake in almost any cellular service or even just use a mobile phone, you¿?¿re no doubt aware of the enormous impact on the development of cellular technology by actress and sex symbol Hedy LaMarr.
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