Building Design Strategy: Using Design to Achieve Key Business Objectives (edition 2008)

by Thomas Lockwood, Thomas Walton (Editor)

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How can design be used to solve business problems? That's the question answered, in many innovative ways, by Building Design Strategy. Mark Dziersk, EunSool Kwon, Arnold Levin, Laura Weiss, and many more top-name contributors share their experience and insights. Topics explore the full range of issues today, including thinking ahead; adapting to challenges; developing tangible strategies; using design to convey ideas; choosing worthwhile projects to help growth; using design to create fiercely loyal customers.… (more)

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Member:	katerutter
Title:	Building Design Strategy: Using Design to Achieve Key Business Objectives
Authors:	Thomas Lockwood
Other authors:	Thomas Walton (Editor)
Info:	Allworth Press (2008), Paperback, 272 pages
Collections:	Your library
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Building Design Strategy: Using Design to Achieve Key Business Objectives by Thomas Lockwood

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▾Book descriptions

How can design be used to solve business problems? That's the question answered, in many innovative ways, by Building Design Strategy. Mark Dziersk, EunSool Kwon, Arnold Levin, Laura Weiss, and many more top-name contributors share their experience and insights. Topics explore the full range of issues today, including thinking ahead; adapting to challenges; developing tangible strategies; using design to convey ideas; choosing worthwhile projects to help growth; using design to create fiercely loyal customers.

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