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Hot Marketing, Cool Profits
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Amazon.com Product Description (ISBN 0074711598, Paperback)
A paperback original
Small business owners and marketing managers must generally formulate competitive marketing while being saddled with farless- than-competitive budgets. In Hot Marketing, Cool Profits, 200 proven marketing ideas help to narrow the perception gap between the haves and have-nots. Twelve sections cover key areas relevant to small business marketers, from outlining a forceful marketing strategy to attracting free publicity, increasing marketing creativity, and more.
(retrieved from Amazon Thu, 12 Mar 2015 18:07:41 -0400)
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