Lucille P Robinson | 5 out of 5 Stars!

Reviewer: Lucille P Robinson Alternative-Read.com "Bare Knuckle MBA is a book that focuses on every aspect of operating a business from the generation of an idea for a product to the day-to-day managing of affairs. Mr. Bye shows his readers how to do market surveys needed to inform the prospective business owner what products stand a healthy chance of making the business successful. He teaches the business person how to create a business plan/profile of expected expenses and income surrounding the product of choice and how to implement the plan. Techniques for specialization are explained. Mr. Bye teaches marketing procedures designed to 'position' your business in people's minds so that when the product is mentioned, the consumer immediately thinks of you. Techniques on choosing employees and training them are outlined..."

John L. Hoh, Jr. | 4 out of 5 Stars!

Rating: 4 out of 5 stars Reviewed by: John L. Hoh, Jr. "Overall this is an excellent book on business. It could even be used in an actual MBA course! " ( )