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Amazon.com Product Description (ISBN 0256217238, Paperback)This slim paperback was the very first and remains the most comprehensive corporate communication text on the market. It includes both text and cases and provides an excellent alternative to a full-blown text for the advanced business communication or MBA business communication course. Well- trained faculty who prefer a case method and bringing in their own material will enjoy using this text.
(retrieved from Amazon Thu, 12 Mar 2015 18:19:45 -0400)
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