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The Economics of Integrity: From Dairy…
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The Economics of Integrity: From Dairy Farmers to Toyota, How Wealth Is Built on Trust and What That Means for Our Future (edition 2010)

by Anna Bernasek

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29None809,248 (4.5)1
"Anyone interested in understanding what makes our economy work must have this on their bookshelf." --Mark Zandi, Chief Economist, Moody's In The Economics of Integrity, acclaimed financial journalist Anna Bernasek presents a deceptively straightforward argument: that the attributes of trust and integrity, beyond being simply virtuous ideals, are actually the bedrocks of a successful economy and culture. Bernasek has written a big-idea book with the readability of Predictably Irrational, and presents a compelling hypothesis that most of the things we take for granted in our lives depend on integrity. In the words of Dan Gross (Senior Editor, Newsweek, and author of Dumb Money: How Our Greatest Financial Minds Bankrupted the Nation), "in an era of structured finance, nano-technology, and complex business models, Anna Bernasek's timely, valuable, and highly readable book reminds us that the economy runs on something much more simple: trust."… (more)
Member:jrgoetziii
Title:The Economics of Integrity: From Dairy Farmers to Toyota, How Wealth Is Built on Trust and What That Means for Our Future
Authors:Anna Bernasek
Info:HarperStudio (2010), Hardcover, 208 pages
Collections:Your library
Rating:*****
Tags:None

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The Economics of Integrity: From Dairy Farmers to Toyota, How Wealth Is Built on Trust and What That Means for Our Future by Anna Bernasek

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"Anyone interested in understanding what makes our economy work must have this on their bookshelf." --Mark Zandi, Chief Economist, Moody's In The Economics of Integrity, acclaimed financial journalist Anna Bernasek presents a deceptively straightforward argument: that the attributes of trust and integrity, beyond being simply virtuous ideals, are actually the bedrocks of a successful economy and culture. Bernasek has written a big-idea book with the readability of Predictably Irrational, and presents a compelling hypothesis that most of the things we take for granted in our lives depend on integrity. In the words of Dan Gross (Senior Editor, Newsweek, and author of Dumb Money: How Our Greatest Financial Minds Bankrupted the Nation), "in an era of structured finance, nano-technology, and complex business models, Anna Bernasek's timely, valuable, and highly readable book reminds us that the economy runs on something much more simple: trust."

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Trust and Integrity decrease transaction costs. Economics described as a humanistic pursuit of value rather than a mathematical equation :-)
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