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Brilliant Service is the Bottom Line (edition 2007)
by Simon T. Bailey, Caroline Bartholomew (Editor), Melissa Monogue (Illustrator)
Brilliant Service is the Bottom Line by Simon T. Bailey
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Amazon.com Product Description (ISBN 097940360X, Paperback)Let's put the truth on the table: Poor service is pandemic in business today and most organizations - and their products and services - have become commodities. So how can you differentiate yourself in a crowded marketplace in a Nano-speed world? By consistently giving customers a Brilliant Service experience. Quite simply, Brilliant Service is the bottom line. Not only is it your primary point of differentiation and the critical factor in creating cult-like customer loyalty, it also has a provden, direct impact on financial results. Stop doing customer service and start creating genuinely memorable, transformational customer experiences.
(retrieved from Amazon Mon, 30 Sep 2013 14:03:53 -0400)
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