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Creative Strategy in Direct Marketing (edition 1991)
by Susan K. Jones (Author)
Creative Strategy in Direct Marketing by Susan K. Jones
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This book contains all the insights and hand s-on tools necessary to create and execute packages that att ract the right customers, turn leads into buyers and convert one-time sales into long term customers. '
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Melvil Decimal System (DDC)658.8 — Technology and Application of Knowledge Management and auxiliary services Management Of Marketing
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