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"A revolution has taken the software field by surprise: object technology. It is not just a different way of producing software; it affects the very nature of the software process and its role in today's corporation. Shrewd business people have recognized object technology for what it is: a way to use software to reengineer the business." "Written by one of the pioneers in the field, this book is a concise and incisive presentation of the business side of object technology. Meant specifically for managers, not techies, it focuses on the practical issues facing any company that plans to use Object-Oriented methods to reengineer its software process." "The presentation is backed by the author's extensive experience of developing large O-O systems, producing successful libraries of reusable components, advising numerous corporations, and teaching the method to thousands of developers and managers on four continents. Provocative and irreverent, it bypasses hype and ObjectSpeak, and respects no sacred cow in its drive to provide managers with concrete, non-nonsense tips on how to get the full benefits of the method."--BOOK JACKET.Title Summary field provided by Blackwell North America, Inc. All Rights Reserved