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Inside Intuit: How the Makers of Quicken Beat Microsoft and Revolutionized an Entire Industry

by Suzanne Taylor, Kathy Schroeder (Author)

Other authors: John Doerr (Foreword)

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This work analyzes all critical junctures chronologically in the software company Intuit's growth from a marketing and a leadership perspective.

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While these business books are dry to most folks, I enjoy the stories of triumph over adversity.

In this case 'adversity' = 'Microsoft' (

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dvf1976 | Apr 23, 2008 |

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Author name	Role	Type of author	Work?	Status
Suzanne Taylor	—	primary author	all editions	calculated
Schroeder, Kathy	Author	main author	all editions	confirmed
Doerr, John	Foreword	secondary author	all editions	confirmed

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This work analyzes all critical junctures chronologically in the software company Intuit's growth from a marketing and a leadership perspective.

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Biography & Memoir

Melvil Decimal System (DDC)

338.7Social sciences › Economics › Production › Business Enterprises

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HD9696.U64Social sciences › Industries. Land use. Labor › Industries. Land use. Labor › Special industries and trades › Mechanical industries

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