TagARF-Advertising-Effectiveness Research
Includes: ARF-Advertising-Effectiveness Research, arf-advertising-effectiveness research
Tagged Works
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- Advertising Manager's Handbook by Richard H. Stansfield (2 times)
- Fundamentals of Advertising Research (Grid Series in Advertising and Journalism) by Alan D. Fletcher (2 times)
- Spending Advertising Money by Simon Broadbent (2 times)
- The Advertising Research Handbook by Charles E. Young (2 times)
- When Ads Work: New Proof That Advertising Triggers Sales by John Philip Jones (2 times)
- Advertising Copy by George Burton Hotchkiss (1 times)
- Persuasive Advertising: Evidence-based Principles by J. Scott Armstrong (1 times)
- Communications Research, 1948-1949 by Paul F. Lazarsfeld (1 times)
- Effective Advertising by Harry Walker Hepner (1 times)
- Advertising management by Harper W. Boyd (1 times)
- The Advertising Controversy: Evidence on the Economic Effects of Advertising by Mark S. Albion (1 times)
- The Economic Effects of Advertising, by Neil Hopper Borden (1 times)
- A review of poster research by Brian Dalton Copland (1 times)
- How to create and select winning advertisements;: Pre-evaluation in advertising, by Richard Manville (1 times)
- Advertising Principles (Century of Marketing Ser.) by Daniel Starch (1 times)
- Information Processing Research in Advertising by R.J. Harris (1 times)
- Content Analysis in Communication Research by Bernard Berelson (1 times)
- Market Researchers Look at Advertising, A collection of ESOMAR papers 1949 - 1979 by Simon Broadbent (1 times)
- Marketplace Measurement: Tracking and Testing Advertising and Other Marketing Effects (1 times)
- Advertising Research: The State of the Art by Charles Ramond (1 times)
- Psychologicl Processes and Advertising Effects by Linda F. Alwitt (1 times)
- Cognitive and affective responses to advertising by Patricia Cafferata (1 times)
- Advertising Research (Century of Marketing) by Percival White (1 times)
- Frontiers in Advertising Theory and Research by Hugh Sarget (1 times)
- Advertising psychology and research: An introductory book by Darrell Blaine Lucas (1 times)
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