Strategic Synergy

by Andrew Campbell

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Description

This is the second edition of a collection of readings on synergy. Fully updated with readings, an introduction, and editorial comment throughout, the book assembles the writings of the management thinkers on corporate strategy, including Ansoff, Moss Kanter and Porter. It presents their views on how companies create synergy through building and sharing capabilities.

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Classifications

Genres
Nonfiction, Business
DDC/MDS
658.4012Applied science & technologyManagement & public relationsGeneral managementExecutivePlanning, control, strategyStrategy
LCC
HD30.28 .S7352Social sciencesIndustries. Land use. LaborIndustries. Land use. LaborManagement. Industrial management

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Languages
English
Media
Paper
ISBNs
2