Design as Art
by Bruno Munari
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Bruno Munari was among the most inspirational designers of all time, described by Picasso as 'the new Leonardo'. Munari insisted that design be beautiful, functional and accessible, and this enlightening and highly entertaining book sets out his ideas about visual, graphic and industrial design and the role it plays in the objects we use everyday. Lamps, road signs, typography, posters, children's books, advertising, cars and chairs - these are just some of the subjects to which he turns his show more illuminating gaze. show lessTags
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Bruno Munari was among the most inspirational designers of all time, described by Picasso as 'the new Leonardo'. Munari insisted that design be beautiful, functional and accessible, and this enlightening and highly entertaining book sets out his ideas about visual, graphic and industrial design and the role it plays in the objects we use everyday. Lamps, road signs, typography, posters, children's books, advertising, cars and chairs - these are just some of the subjects to which he turns his illuminating gaze.
This is a brilliant book. It is short and not an easy read. It is a book that does need to be read carefully, and picked up again from time to time.
Bruno clearly shows how design can be used as art, and he takes you through the initial design process, and then through applications and critiques with care.
The writing style is lucid, and clear.He also debunks many myths. What I like, is the complete lack of any pomposity in his writing, and the fact that through his book, I started to look at art and design with new eyes
Bruno clearly shows how design can be used as art, and he takes you through the initial design process, and then through applications and critiques with care.
The writing style is lucid, and clear.He also debunks many myths. What I like, is the complete lack of any pomposity in his writing, and the fact that through his book, I started to look at art and design with new eyes
A quote
‘Copying nature’ is one thing and understanding nature is another. Copying nature can be simply a form of manual dexterity that does not help us to understand, for it shows us things just as we are accustomed to seeing them. But studying the structures of nature, observing the evolution of forms, can give everyone a better understanding of the world we live in.
It's a gem!
A quote
‘Copying nature’ is one thing and understanding nature is another. Copying nature can be simply a form of manual dexterity that does not help us to understand, for it shows us things just as we are accustomed to seeing them. But studying the structures of nature, observing the evolution of forms, can give everyone a better understanding of the world we live in.
It's a gem!
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TED 2013 Summer Reading List
190 works; 13 members
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Common Knowledge
- Canonical title*
- Arte come mestiere
- Original title
- Arte come mestiere
- Original publication date
- 1966-01-01
- People/Characters
- Bruno Munari
- Original language
- Italian
- Disambiguation notice
- Do not combine with Design as Art by Design as Art by Aldo Tanchis; this is a book by Munari, the other a book about him.
*Some information comes from Common Knowledge in other languages. Click "Edit" for more information.
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- Members
- 597
- Popularity
- 48,760
- Reviews
- 4
- Rating
- (3.89)
- Languages
- 5 — Chinese, English, Italian, Portuguese, Spanish
- Media
- Paper, Ebook
- ISBNs
- 17
- ASINs
- 8





























































