Swim with the Sharks Without Being Eaten Alive

by Harvey Mackay

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This straight-from-the-hip handbook by bestselling author and self-made millionaire Harvey Mackay spells out the path to success for readers everywhere. They will learn how to: Outsell by getting appointments with people who absolutely, positively do not want to see you, and then making them glad they said "yes!" Outmanage by arming yourself with information on prospects, customers, and competitors that the CIA would envy - using a system called the "Mackay 66." Outmotivate by using his show more insights to help yourself or your kids join the ranks of Amercia's one million millionaires. Outnegotiate by knowing when to "smile and say no" and when to "send in the clones." This one-of-a-kind book by a businessman who's seen it all and done it all has sold almost 2 million copies, and is the essential roadmap for everyone on the path to success. show less

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7 reviews
There is a reprint of this book printed in January 2005 but I read the book from 1989 when Japan was on the verge of taking overtaking the United States and the Internet was just something that Al Gore used. 

It is old but still a lot of good advice in this book. The tone is matter-of-fact and bordering on in-your-face. He won me over when he said that when you’re selling something, you should keep what you’re selling separate from whom you are: because honestly, we are lousy products.
Written in a way where each lesson is short and to the point allowing you to go back to any section to reflect on your favorite areas. The developer of the Mackay 66 has created some great advice for salespeople and job seekers everywhere. Keep this book close at hand and refer back to it constantly!
Written in a way where each lesson is short and to the point allowing you to go back to any section to reflect on your favorite areas. The developer of the Mackay 66 has created some great advice for salespeople and job seekers everywhere. Keep this book close at hand and refer back to it constantly!
After typing in the (very long) table of contents, I'm having my doubts about this book.

It was not as bad as I thought it might be. I agree with some of the other reviewers who say that some of the information may not be as relevant today as it was at the time this book was written.
Another original, unique, independent piece of work that offers extra skills to life. I highly recommend this book.
Mackay, Harvey B.. Swim with the Sharks without being Eaten Alive. HarperBusiness Essentials, New York, 2005.
I included this book in my book: The 100 Best Business Books of All Time. www.100bestbiz.com.

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27+ Works 1,879 Members
Harvey MacKay graduated from both the University of Minnesota and the Stanford University School of Business. In 1959, at the age of 26, he purchased a small, failing envelope company and turned it into Mackay Mitchell Envelope Company, a $100 million business. He is the chairman and CEO of the company and a nationally syndicated columnist for show more United Feature Syndicate. He is the author of several books including Swim With the Sharks Without Being Eaten Alive, Beware the Naked Man Who Offers You His Shirt and The Mackay MBA of Selling in the Real World. (Bowker Author Biography) show less

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Alternate titles
Swim with the Sharks
Original publication date
1988
Important places
Minneapolis, Minnesota, USA
Dedication
Two incredible men have been mentors to me throughout the years. My late father, Jack Mackay, was an exceptional journalist whose invaluable life-lessons have always guided me. He left giant footsteps in which I've tried to... (show all) walk.

Rudy Miller, may father-in-law, is a one-of-a-kind entrepreneur, gentleman, and humanitarian whose genuine zest for life has energized our entire family. If there's a better businessman anywhere in the country, I've yet to meet him, and I still can't believe my good fortune in becoming his "son" when I fell in love with his daughter.
First words
The fifteen minutes of fame that the late Andy Warhol promised each of us came to me in the spring of 1984.
Last words
(Click to show. Warning: May contain spoilers.)If you have the will and the spirit, why shouldn't you be one of them?
Publisher's editor
Zackheim, Adrian
Blurbers
Koppel, Ted; Steinem, Gloria; Trump, Donald; Ford, Gerald R.

Classifications

Genres
Business, Nonfiction, General Nonfiction
DDC/MDS
650.1TechnologyManagement & public relationsManagement and auxiliary servicesPersonal success in business
LCC
HF5386Social sciencesCommerceCommerceBusinessVocational guidance. Career devlopment
BISAC

Statistics

Members
710
Popularity
39,756
Reviews
7
Rating
½ (3.70)
Languages
9 — Czech, English, French, German, Hungarian, Italian, Norwegian (Bokmål), Portuguese, Swedish
Media
Paper, Audiobook, Ebook
ISBNs
20
UPCs
1
ASINs
16