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Business Research for Decision Making (Kent Series in Management)

by Duane Davis

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This Fifth Edition reflects the ever-increasing changes in the tools and technology available today. Duane Davis teaches students and managers how to develop ways to efficiently and effectively plan, collect, organize, and assimilate information to make informed business decisions. This book covers the fundamentals of conducting research as well as the recent advancements in the field of business research such as the use of the Internet, qualitative research, and modern analytical tools show more (SPSS and Excel). The new edition is available packaged with the SPSS Student Version Software. show less

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Classifications

Genres: Business, Nonfiction
DDC/MDS: 658.4 — Applied science & technology Management & public relations General management Executive
LCC: HD30.4 .D38 — Social sciences Industries. Land use. Labor Industries. Land use. Labor Management. Industrial management
BISAC: BUS BUSINESS & ECONOMICS Statistics
MAT MATHEMATICS Probability & Statistics General

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Members: 26
Popularity: 1,011,150

Languages: English
Media: Paper
ISBNs: 8

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Published: 1985
Genres: Business, Nonfiction
DDC/MDS: 658.4
LCC: HD30.4 .D38

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