Managing Visitor Attractions: New Directions

by Bruce Prideaux

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Description

'Managing Visitor Attractions' is a unique text that provides a cutting edge insight into the issues, principles and practices of visitor attractions today and into the future.Divided into five parts, the book tackles the following topics:· the role and nature of visitor attractions· the development of visitor attraction provision· the management of visitor attractions· the marketing of visitor attractions · future issues and trendsBR id

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Author Information

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Bruce Prideaux is Professor of Marketing and Tourism Management at James Cook University, Cairns, Australia.

Classifications

Genres
Nonfiction, Economics
DDC/MDS
338.4791068Social sciencesEconomicsProductionSecondary industries and servicesServices and specific productsHistory, geographyGeography and travel
LCC
G155 .A1 .M36Geography, Anthropology and RecreationGeography (General)Travel. Voyages and travels (General)Travel and state. Tourism

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Languages
English
Media
Paper, Ebook
ISBNs
1