Survival Is Not Enough: Zooming, Evolution, and the Future of Your Company

How to apply evolution theory to managing at the ceo level, including a detailed analogy between genes and memes. Nice try, but just not theoretical enough.

My first out-and-out business/self-improvement book.

I like Seth Godin's enthusiasm. He talks about the same books and authors that I've been reading lately, and its good to hear some practical applications of their writing.

I think this is a solid Godin book. His insight is always beneficial to me. The insight on Corporate evolution is very interesting. I recommend.

Very entertaining. Good insight into evolutionary biology. Learn to focus on the small changes. I recommend.

"Some Questions:
Why is Charles Darwin writing the foreword for a business book?
Am I going to get laid off?
When is everything going to get back to normal?
Why is there a little z on the bottom of this guy's resume?
If management is so smart, why do so many of the most-admired companies soon get into trouble?
Is the new economy gone forever?
Does work have to be this stressful?
What's the next big thing? Does it matter?
Why do human beings have such big brains?
Is there an alternative to reengineering again?
If firing just one person could save my company from big layoffs later, why don't we do it?
Do some companies deserve to die?"