Mass media effects research advances through meta-analysis

by Raymond W. Preiss

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This distinctive collection offers a unique set of meta-analyses covering the breadth of media effects research. Editor Raymond W. Preiss and his colleagues bring together an all-star list of contributors. Organized by theories, outcomes, and mass media campaigns, the chapters included here offer important insights on what current social science research reveals about effects, addressing such topics as the effects of advertising on children and adolescents; the effects of pornography; show more violent video games and aggression; and media use and political involvement.  The final section features thought-provoking commentary from leading theorists. Making a significant and singular contribution to the current media effects literature, Mass Media Effects Research is an essential resource volume for scholars, researchers, and graduate students in media effects, media psychology, and mass communication and society.  show less

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Genres
Nonfiction, Politics and Government
DDC/MDS
302.23Society, Government, and CultureSocial sciences, sociology & anthropologyMass Communication & MediaCommunicationMedia (Means of communication)
LCC
HM1206 .M37Social sciencesSociology (General)SociologySocial psychologySocial influence. Social pressure
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8
Popularity
2,495,984
Languages
English
Media
Paper, Ebook
ISBNs
3